100+ Homes Sold: Here’s What St. Louis Taught Me

After 100+ transactions in the St. Louis market, I can tell you one thing with confidence:

This market doesn’t reward luck.
It rewards strategy.

And yes — it’s still competitive.

We’re not in 2021 chaos mode, but desirable homes are still moving quickly. The difference now? It’s smarter competitive. Buyers need a plan. Sellers need positioning. Pricing needs intention.

What I’ve Learned

1. Pricing Is Everything

Price it right and you create momentum.
Price it wrong and you create crickets.

Strategic pricing drives showings, competition, and leverage. The market always responds — and it’s very honest.

2. Off-Market Is Power

Some of the smoothest deals I’ve done never even hit the public market.

After 100+ transactions, relationships matter. Agent networks matter. Quiet opportunities matter.

For buyers especially, the right off-market tools can mean:
• No bidding wars
• Less stress
• More leverage

And we love that.

3. Communication Saves Deals

Inspections get emotional. Appraisals get tricky. Nerves happen.

Deals don’t fall apart because of problems — they fall apart because of poor communication.

My job isn’t just negotiating numbers.
It’s protecting you while keeping the deal steady.

4. St. Louis Is Hyper-Local

South City is different than West County.
West County is different than St. Charles.

National headlines don’t sell homes here. Local knowledge does.

And being born and raised here? That helps.

The St. Louis market is absolutely competitive — but with the right strategy, the right off-market access, and the right preparation, it’s more than possible.

It’s winnable.

If you’re thinking about buying or selling, let’s build a game plan — not just throw a sign in the yard and hope.

Because after 100+ homes… we don’t guess.

We execute.

—
Frannie Benoist

The Kittner Group ✨

Let's work together! (314)479-2640